Don Kaufman here. 

I Just wrapped up Schwab's Trading 360 show.

Marley and Kayden had me break down three trades live on air.

Apple. Silver. ExxonMobil.

Three completely different setups. Three different strategies.

But here's the thing...

Each one is based on the same core principle I've been hammering home: retail options order flow is everything in this market.

On the show, I walked through exactly how I'm playing each of these names. The specific strikes. The exact expirations. The reasoning behind each setup.

Apple's (AAPL) sitting near all-time highs, and I'm positioning for what could be a massive gamma squeeze if retail call buyers rush in like I think they will.

Silver (SLV) just bounced after hitting spectacular highs. Too far, too fast. I'm betting on a fade.

And Exxon (XOM)? It's been stuck in the same 20-point "slop fest" for years. Right now we're at the top of that range, and I'm playing the probabilities.

Three names. Three different directional bets. But the same systematic approach to each one.

If you want to see exactly how I'm structuring these trades -- the strikes, the spreads, the risk management -- watch the full segment here.

Because in this market, it's not about being bullish or bearish.

It's about understanding where the retail money is flowing. And positioning yourself accordingly.